Textline (PH): +63.915.355.5580 | +63.925.882.2328
Telephone (PH): +63.32.347.2338
  US: +1.818.478.8015

Facebook bans Like-Gating

Facebook bans Like-Gating

 

What is Like-Gating?

Like-Gating is when a certain Facebook page requires you to "LIKE" the page before you can view its contents/page. This is the most common marketing strategy to increase "Likes" of a Facebook Page. They force anyone to "Like" their page first in return for viewing its contents therefore increasing page "Likes" inorganically.

What is Facebook's stand with this update?

"You must not incentivize people to use social plugins or to like a Page. This includes offering rewards, or gating apps or app content based on whether or not a person has liked a Page. It remains acceptable to incentivize people to login to your app, checkin at a place or enter a promotion on your app’s Page. To ensure quality connections and help businesses reach the people who matter to them, we want people to like Pages because they want to connect and hear from the business, not because of artificial incentives. We believe this update will benefit people and advertisers alike."

 

 

Cebu Web Solutions offers Digital Marketing Services, SEO Services, Facebook Marketing, Web Design and Development Services
1078 Basak
Cebu City
Cebu
6000
Philippines
1078 Cebu South Road Basak Cebu City 98052
(032) 347-2328 Cebu Web Solutions Digital Marketing Company in Cebu City, Philippines offers Digital Marketing services in Philippines ,USA,Australia.